Marketing Begins At Home :: Public Relations and Social Media From David Parmet

Death and Taxes

Published

on 1/5/2009

. Comments

: Image by Getty Images via Daylife

I visited a funeral home yesterday. No, no one has died. I was helping a relation do some pre-planning.

It struck me there, walking through the casket display (and there is one, believe it or not) that this industry is so shrouded in mystery and misinformation yet it represents something that all of us, each and every one, will have to go through mulitple times in our lives.

Our parents will die. Our spouses and eventually we will all die. And we’ll have to visit the funeral home and pick out a casket or urn, leaf through brochures and write checks.

Here’s an industry that could really benefit from some social media. If there’s anyone out there in the funeral business, drop me a line and let’s talk. Have I got a blog idea for you.

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Chris Heuer Explains It All

Published

David Parmet

on 1/2/2009

in Marketing Begins At Home Video Club

. Comments

My AdHocnium colleague Chris Heuer explains our new venture.

Why is it that wine and social media seem so right for each other?

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Lips Like Ian

Published

David Parmet

on 1/2/2009

in Marketing Begins At Home Video Club

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Echo and the Bunnymen are one band that I never tire of.

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Is It 2009 Yet?

Published

David Parmet

on 1/1/2009

in Profound Thoughts

. Comments

I won’t do the typical predictions for 2009 post that every blogger is legally obliged to do. If you want that, go here.

2008 was both wonderful (the election of Barak Obama, the Giants winning the Super Bowl) and horrible (clients who didn’t understand contracts and needed to be threatened with lawyers). I’ll take the good over the bad any day.

2009 is already shaping up to be in the plus column - I’ve got some leads lined up and it seems if we all keep our heads down we’ll make it through this recession like we made it through the last one, and the one before that.

I’ve been through a few of these and one thing always happens - when things are at their worst is when the best ideas come forth. It was the heart of the early 90s - when we were mired in recession and unemployment and GenX ennui that the Internet boom started. And it was in the midst of the post 9/11 crash that Web2.0 was born.

So what’s coming? I don’t know but I’m betting it will be at least as exciting as that least go round.